Marketing strategy a decision focused approach/5e

Bibliographic Details
Main Author: Walker, Orville. C.Jr
Format: Printed Book
Language:English
Published: New Delhi Tata McGraw-Hill 2006
Edition:5th ed
Series:Mc Graw Hill/ Irwin series in marketing
Subjects:
Marketing management
Description
Physical Description:xx,346p.
ISBN:0070611432

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