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Customer Behavior:A managerial perspective

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Bibliographic Details
Main Authors:	Jagdish N Sheth, Banwari Mittal
Format:	Printed Book
Published:	Australia Thomson 2003
Subjects:	Consumer Behavior Consumer satisfaction Consumers preferences Motivation Research(Marketing)
Online Access:	https://books.google.co.in/books/about/Customer_Behavior.html?id=vQOJQgAACAAJ

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