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The Effect of Advertisement on Consomer Behaviour and Brand Preference with Special Reference to Selected Consumer Durables in Kerala

Detalhes bibliográficos
Autor principal: Lakshmi Bhai P.S
Formato: Ph.D Thesis
Publicado em: M G University School Management and Business Studies 2012

MG University

Detalhes do Exemplar MG University
Área/Cota: 658.8342 THE/L
Cód. Barras: Informação em tempo real indisponível