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Advertising management: Concepts and cases

Bibliographic Details
Main Author: Mohan, Manendra
Format: Printed Book
Published: Tata Mc Graw Hill: New Delhi 2005
Subjects:
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260 |a Tata Mc Graw Hill: New Delhi  |c 2005 
300 |a 418 p 
490
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590 |a Modern Book Centre  |b MBC-0893/07dt27/07/2007 
650 |a Advertising management 
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