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The Game Changer :How Every Leader can Drie every day Innovation.
It is by making innovation an intimate, intentional part of the business that A. G. Lafley - the Jack Welch of the 21st century - has recently transformed Procter & Gamble from a $39 into a $76 billion dollar company that touches more than 3 billion people around the world. On the brink of colla...
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Format: | Printed Book |
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New Delhi
Penguin Books
2008
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LEADER | 02370nam a2200181Ia 4500 | ||
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999 | |c 27452 |d 27452 | ||
020 | |a 9780143065173 | ||
082 | |a 658.4092 LAF-G | ||
100 | |a A G Lafley | ||
245 | |a The Game Changer :How Every Leader can Drie every day Innovation. | ||
260 | |a New Delhi |b Penguin Books |c 2008 | ||
300 | |a xii, 336 pages : illustrations ; 25 cm | ||
505 | |a How and why innovation at Procter & Gamble changed its game -- What P & G's innovation transformation means for you -- The consumer is boss : the foundation of successful innovation -- Where to play, how to win : how goals and strategies achieve game-changing innovation -- Leveraging what you do best : revitalizing core strengths with innovation -- Organizing for innovation : building enabling structures -- Integrating innovation into your routine : from generating ideas to go to market -- Managing the risks of innovation -- Innovation is a team sport : courageous and connected culture -- The new job of the leader : innovation and growth -- How Jeff Immelt made innovation a way of life at GE. | ||
520 | |a It is by making innovation an intimate, intentional part of the business that A. G. Lafley - the Jack Welch of the 21st century - has recently transformed Procter & Gamble from a $39 into a $76 billion dollar company that touches more than 3 billion people around the world. On the brink of collapse when he joined in 2000, it became a model for growth and innovation. In this inspiring and practical book Lafley explains how making innovation more than just a stand-alone activity enabled him to turn around growth, productivity and the bottom line. As this book shows, innovation can become a reliable and repeatable game-changer for any business in all areas of the organisation, from the CEO's desk to the everyday activities of each employee. By using new insights and easy-to-relate-to stories from P&G and other companies - describing, for example, the best way to brainstorm, and the "innovation portfolio" - this book is destined to become as influential as Good to Great and as Charan's own bestseller, Execution. | ||
650 | |a Procter & Gamble Company. Procter & Gamble Company Leadership. | ||
700 | |a Ram Charan | ||
942 | |c BK | ||
952 | |0 0 |1 0 |4 0 |6 658_409200000000000_LAFG |7 0 |9 30047 |a DCB |b DCB |d 2015-09-01 |l 0 |o 658.4092 LAF-G |p DCB845 |r 2015-09-01 |w 2019-07-19 |y BK |