Advertising and promotion : in integrated marketing communications /

Bibliographic Details
Main Author: Hackley, Christopher E.
Format: Printed Book
Language:English
Published: Los Angeles : Sage Publications, c2010.
Edition:2nd ed.
Subjects:
Advertising.
Advertising > Social aspects.
Sales promotion.
Advertising > Brand name products.

University of Calicut

Holdings details from University of Calicut
Call Number: 659.1 HAC/A
Copy Live Status Unavailable

Similar Items