Marketing management: Planning implementation and control

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Bibliographic Details
Main Author: Ramaswamy, V S and Namakumari, S
Format: Printed Book
Published: Macmillan India Ltd., Delhi 2007
Edition:3 Edition
Subjects:
Marketing management

University of Kerala

Holdings details from University of Kerala
Call Number: W:5:(Z2) P31.1-P31.2
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