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Services Marketing: Integrating customer focus accross the firm

Bibliographic Details
Main Author: Zeithaml, Valarie A; Bitner, Mary Jo
Format: Printed Book
Published: Tata Mc Graw Hill: New Delhi 2011
Edition:5 edition
Subjects:

University of Kerala

Holdings details from University of Kerala
Call Number: S1-6:68 P9
Copy Live Status Unavailable